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SAWT Magazine

Issue 001 · 2026

The Leap Edition

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Featured Blogs

Dec 2025

How do you design a customer experience that truly wows your customers?

Dec 2025

How do you design a customer experience that truly wows your customers?

Tight deadlines, overwhelmed teams, and systems meant to “help” often end up slowing you down. Rigid tools that expect you to adjust to them instead of meeting you where you are

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Jul 2025

Sawt Closes Investment Round Led by T2 and STV to Redefine the Future of Customer Service in the Region

Jul 2025

Sawt Closes Investment Round Led by T2 and STV to Redefine the Future of Customer Service in the Region

Riyadh – July 28, 2025 – Sawt, the Saudi-based startup pioneering AI voice call systems, announced the closing of its $1 million (SAR 3.75 million) pre-seed round, led by T2 and STV. The funding will accelerate the development of Arabic-native voice AI models and position Sawt to reimagine the customer support experience across the region

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SAWT IN ACTION

Sawt Closes Investment Round Led by T2 and STV to Redefine the Future of Customer Service in the Region

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